Without a big list or by selling ads. — Don’t kid yourself. Monetization is the point of a newsletter — either indirectly or directly. Your newsletter’s goal is to drive you revenue. Some newsletters drive users to a SaaS (Software as a Service) website, or product page on Amazon or Gumroad (indirectly). …

(This post contains an affiliate link or two. I only promote links to products I use + love OR I know are quality products.) You did it. You finally decided to start a newsletter. Fireworks! But now you need to make another choice: what platform should I publish on? …

I love Twitter. Why? I saw someone tweet about starting a blog and thought, “why don’t they start a newsletter instead?” So I tweeted it out. The tweet went mini-viral with some excellent engagement (take a scroll through the replies). …

How to run a five-figure newsletter business without quitting your job. — Not that it’s tempting you…but you don’t have to quit your job to make a 5-figure newsletter side hustle. I have a full-time job. And I’m on track to earn over $10k with my newsletter in 2022. I’ve been operating the Growth Currency⚡ newsletter “on the side” since January 2021…

You don’t own Twitter. So you should own an email list. Here’s how. — Drama and critique are nothing new for Twitter. But the past few weeks have been… different. I’m not here to give my opinion on Elon and everything he’s doing. But if you’re building an audience on Twitter — beware: It’s not a stretch to consider your Twitter audience might vanish…

I’ve been making this mistake for too long — don’t be like me. — The Growth Currency⚡ newsletter has been publishing weekly for over 90 editions. But there’s a big ol’ elephant in the room. One thing I’ve neglected that could end up costing me — and I don’t want you to make this same mistake. It’s personalization & segmentation.

Answering the questions I get asked the most about newsletters. — I only “niched down” to focus on newsletters in April 2022. It’s been 7 whole months. But niching down to focus on this topic was the best thing I have done for my newsletter. It’s helped me… → focus my content → grow the newsletter → position my brand as a bit…

One of the best ways to grow your newsletter (and your audience) is to leverage Other People’s Audiences. I go over it a lot more in my free 1KS Roadmap email course. The point is: you can have one conversation with one person and get in front of their whole…

4 ad-pricing strategies when you have no idea what you’re worth — You want to sell ads in your newsletter. But you have no idea how to price them. I feel you. That was me 14 months ago. I sold my first newsletter ad for a whopping $25. 8 months later, I started making $1k/month in newsletter ad revenue. …