The Definitive Guide to Newsletter Recommendations
My Growth Currency⚡ newsletter just added ~1000 subscribers in March. I went from 3k subscribers to 4k.
And nearly 100% of those subscribers were all thanks to one growth strategy: Recommendations.
Friends, I have not encountered a stronger growth strategy — free OR paid — than the latest Recommendations feature widget.
It’s a game-changer.
I’ve had dozens of newsletter strategy calls with newsletter publishers over the last 6 months. The #1 challenge they have in common?
“Growing my newsletter.”
Growing a newsletter is f*cking hard.
The best way used to be a valuable lead magnet. It can still be a great strategy. Newsletter swaps — aka “cross-promotions” — can also work. The demand for cross-promotions has spawned platforms like Lettergrowth, Collabmatch, and InboxReads, to name a few.
But the Recommendations strategy is leaving other strategies in its wake.
This article will cover:
- What the newsletter Recommendations feature is
- The best newsletter Recommendations tools