The Definitive Guide to Newsletter Recommendations

The 2023 Guide to Newsletter Recommendations

Dylan R.
8 min readApr 19, 2023

My Growth Currency⚡ newsletter just added ~1000 subscribers in March. I went from 3k subscribers to 4k.

And nearly 100% of those subscribers were all thanks to one growth strategy: Recommendations.

Straight from my GC⚡ ConvertKit stats.

Friends, I have not encountered a stronger growth strategy — free OR paid — than the latest Recommendations feature widget.

It’s a game-changer.

I’ve had dozens of newsletter strategy calls with newsletter publishers over the last 6 months. The #1 challenge they have in common?

“Growing my newsletter.”

Growing a newsletter is f*cking hard.

The best way used to be a valuable lead magnet. It can still be a great strategy. Newsletter swaps — aka “cross-promotions” — can also work. The demand for cross-promotions has spawned platforms like Lettergrowth, Collabmatch, and InboxReads, to name a few.

But the Recommendations strategy is leaving other strategies in its wake.

This article will cover:

  • What the newsletter Recommendations feature is
  • The best newsletter Recommendations tools

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Dylan R.

Teaching you how to start + grow + monetize a newsletter — as I share how I’m doing it. https://www.growthcurrency.net