Don’t Start A Blog. Start A Newsletter.

I love Twitter.

Why?

I saw someone tweet about starting a blog and thought, “why don’t they start a newsletter instead?”

So I tweeted it out.

The tweet went mini-viral with some excellent engagement (take a scroll through the replies). Lots of support — but also a lot of people hating on the idea.

But here’s the thing…

What the haters missed was one word: “START.”

Look — I get the purpose and value of a blog. It’s a proven method to build a business. Don’t hear what I’m not saying. I did not say “NEVER start a blog” — that’s not it at all.

BUT I firmly, strongly, desperately believe if you’re at the starting line deciding what to do: START A NEWSLETTER FIRST.

Here’s why.

WHY STARTING A NEWSLETTER > STARTING A BLOG

REASON #1: Collecting emails is the point