The tweet went mini-viral with some excellent engagement (take a scroll through the replies). Lots of support — but also a lot of people hating on the idea.
But here’s the thing…
What the haters missed was one word: “START.”
Look — I get the purpose and value of a blog. It’s a proven method to build a business. Don’t hear what I’m not saying. I did not say “NEVER start a blog” — that’s not it at all.
BUT I firmly, strongly, desperately believe if you’re at the starting line deciding what to do: START A NEWSLETTER FIRST.
Here’s why.